Barbie Expo at Les Cours Mont-Royal in Montreal.

by Dutch Fashion Doll World

Yesterday the largest permanent Barbie exposition in the world opened at Les Cours Mont-Royal in Montreal.

Billed as the largest permanent exhibition of Barbie dolls in the world, visitors can expect to see more than 1,000 versions of the iconic doll within the plaza’s second floor, 5,000-square-foot museum,


“Barbie Expo” also pays tribute to Hollywood style over the last century, showcasing Mattel’s ageless fashion doll — who turns 55 in March — in outfits inspired by screen legends Audrey Hepburn, Grace Kelly, Elizabeth Taylor and Marilyn Monroe, as well as blockbuster films such as “The Wizard of Oz,” “My Fair Lady,” “Grease,” Titanic” and “Gone with the Wind.”

“It took two years to pull all this together. But we wanted to do something different that would celebrate the history of haute couture fashion and reflect the high-end environment at Les Cours Mont-Royal,” said Valerie Law, vice president of marketing and communications at the Soltron Group, which owns the well-known Canadian plaza.

The dolls in the exhibition are from doll collectors around the world, as well as donations. And some Barbies were also specifically created for this show.

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“Barbie Expo” is free to the public. “We welcome visitor donations, all of which will go to Make-A-Wish Quebec,”

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